개요
At Fanatics, we transformed our fragmented analytics landscape into a unified, democratized data platform. After years of building in-house solutions and accumulating various tools, we embarked on an ambitious journey to create a cohesive system that would truly empower our organization.
Our revamped architecture leverages best-in-class open source technologies including StarRocks, Apache Superset, Apache Iceberg, and Kafka to implement a robust medallion architecture with clear data tiers. This strategic combination has allowed us to achieve what previously seemed impossible: a platform that’s simultaneously more accessible, cost-effective, scalable, and reliable while requiring minimal maintenance overhead.
The transformation wasn’t without challenges. Our engineering team navigated complex integration hurdles, data migration obstacles, and performance optimization puzzles to bring this vision to life. We’ll share the critical decision points that shaped our architecture and the unexpected lessons learned along the way.
Today, we’re seeing compelling results across the business:
- Dramatically improved query performance enabling real-time analytics
- Significant cost savings compared to our previous infrastructure
- Increased data adoption across departments, fueling data-driven decisions
- Enhanced data reliability and consistency through our Medallion implementation
Join us to discover the technical architecture behind this transformation, our implementation approach, and the metrics that demonstrate how the right open source stack can deliver enterprise-grade analytics capabilities when thoughtfully integrated.